Ten Summer Newsletter Topics for Loan Officers

Spring has already sprung and summer is just around the corner. Grab your content calendar, because we’re going to help set you up for summer newsletters that are going to hit it out of the park with your clients. Newsletters that contain information about loans are great and super helpful, but what your clients really want to hear about is how to have the best summer in the home you helped them purchase.

Summer topics are all about enjoying the outdoors and making the indoors cool, light, and airy. Here are our top ten picks for summertime newsletter topics for mortgage loan officers.

1. Backyard Games

Make this email newsletter personal by sharing your favorite backyard games to welcome the summer season—everything from bag toss to ladders, KanJam, bocce, washers, horseshoes, and croquet. You might inspire someone to dust off an old favorite or try something new.

2. Outdoor Party Planning

Whether it’s a Fourth of July picnic or just because, a few tips to make throwing a party easier or better than ever are always welcome. Include things like your go-to adult and kid-friendly punch recipes, casual table settings, simple décor, and of course, games to keep everyone entertained.

3. Safe Grilling Tips

Few things can ruin a summer party faster than a grilling disaster. Now is the perfect time to share some reminders about gas and charcoal grilling safety, like what to do if there is a gas leak, how to put out a grill fire, using fire retardant mitts, and long-handled utensils.

4. All About Fire Pits

Not only are fire pits a fun backyard feature, they’re perfect for roasting marshmallows and hot dogs in the summer. You could write about the different types of fire pits and what environment they’re suited for, how to install a simple DIY fire pit, as well as all-important safety tips.

5. Mosquito Proofing

While mosquitoes do have their place in the food chain for birds, fish, and frogs, they’re mostly a nuisance to the rest of us. Provide your clients with helpful information about how patios and backyards can become breeding grounds for mosquitoes if there is standing water. Make recommendations for mosquito-repellent plants, using citronella candles, and when the best time of days is to avoid mosquitoes altogether and enjoy the outdoors.

6. Five Ways to Get Rid of Anthills

Ants can make themselves pesky, unwanted neighbors. There are so many different ways out there to get rid of them, and you can save your clients some time and energy by pulling together a list of ways to get rid of anthills. There are all-natural methods that are quick and easy, and are made up of ingredients found in kitchen. And, because they’re chemical free they are less harmful to pets and children.

7. Growing Herbs and Vegetables at Home

With the rising popularity of buying and eating local and farmers markets, there’s been an increasing interest in vegetable gardening—both at home and at community plots. But if you’ve never grown vegetables before, it can be intimidating figuring out where to start. Find a tutorial for building a simple raised planting bed or make some season and region-specific plant suggestions for a garden as well as what grows well in pots, like herbs.

8. Summer Décor Swap

Lightening up home décor is an easy way to make a space feel brand new. Suggest a few easy swaps to brighten up spaces like changing pillowcases, replacing throw blankets, adding greenery or a vase of fresh flowers. Use what you do in your own home to signal the change of the seasons as inspiration to share.

9. Clever Ways to Store Bikes

Space-saving storage solutions are incredibly helpful. Bikes can be tricky to store depending on the space you have available. Sometimes space is the reason people don’t own a bike. But there are plenty of solutions on the market ranging from ceiling hoists to stylish wooden shelf racks that your clients may or may not know about, and you can swoop in and save the day.

10. Garage Storage Hacks

Organizing a garage can be quite an undertaking, and sometimes it takes even more re-organizing until it’s just right. Summers are for tackling the garage, and you can share creative hacks like installing high shelving for less frequently used items, the proper way to store paint, clever uses for pegboards and magnets, and much, much more.

Wrap-up

When you provide interesting content, you also increase the likelihood that your emails will be forwarded to others. By putting a little thought into your email newsletter content, you can develop an active readership and continued customer engagement that can lead to future deals and referral business.