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Small business owners need to make the most of every hour in a day. When you’re wearing multiple hats, it’s frustrating to feel your time is being wasted. We’ve got 5 ideas to help small business owners save time in 2019. 1. Plan ahead & plan better Shifting from...
At the core of every business, large or small, is the goal of solving problems for its customers. Whether it’s to help someone find the perfect insurance solution or a dream home, accomplishing these goals means solving a lot of other problems along the way. That...
For many of us, springtime means cleaning. We deep clean the closets and reorganize the junk drawers. Spring cleaning usually focuses on your house, workspace, or garage—basically everywhere that you accumulate stuff. Since we live in a technology-focused time, spring...
Here's a quick multiple-choice question for you. Scenario: your dryer stops working. It still turns on, but it looks like the drum inside isn't spinning. Do you: A. Start Googling "local dryer repair" and see if someone can come out and fix it? B. Start Googling...
When you leave a uniquely productive meeting, you feel like the king of the world. “That’s business done right,” you think to yourself … until you sit down to follow up and realize you can’t remember anything! A lapse in memory can happen to the best of us. But...
Do you know how to interpret your email marketing results? If not, you’re not alone. Forty-nine percent of small business owners say they aren’t sure where to start when interpreting marketing data, and another 40 percent say they don’t have enough time. But taking...
Are business cards still relevant in 2017? It depends on whom you ask. Some say business cards are no longer necessary, thanks to a variety of digital alternatives. But if exchanging information digitally is so easy, why are we still hanging on to these little pieces...
These days, personalization isn’t an option, it’s a marketing necessity. If your email content isn’t tailored to the wants, needs, and interests of your audience, you’re going to get lost in the shuffle. Bonus Content: Get a copy of our Marketing Survival Kit. Get...
We send a lot of emails on behalf of our customers … 102,500,000 last year to be exact. We’ve found that there’s a symbiotic relationship between email subject lines, open rates and increased sales. Email opens are key to gaining more business and carefully crafted...
Looking to do more business in the upcoming year? Then let this social media guide be your starting point. Joining social media networks has never been the challenge; finding the right direction to take once you’re there is where many business owners get hung up. Let...
If you own a business, online reviews come with the territory. What’s unfortunate is that no matter how well you handle your business, some of those reviews are going to be negative. And if you thought the bullies were bad back in high school, you haven’t seen...
For kids of the 90s, the fashion, music and pop culture references of that time period can inspire feelings of nostalgia. But not everything that was cool in the 90s plays so well in 2016, especially when you’re talking about small business marketing strategies. Bonus...
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