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We’re all about time-saving tools, especially tools that help small business owners save time with their online marketing. A quick Google search yields hundreds of apps and browser extensions to help you with this, that and the other thing. But which of these are...
See our updated post on Marketing Ideas for Small Businesses in 2017. With 2016 just around the corner, it’s time for small business owners to be thinking about new marketing strategies. Have you been doing your homework? We know time is limited, and marketing might...
Referrals aren’t easy to come by, and asking for online reviews for your auto repair shop adds a whole new layer of difficulty to the challenge. But when 88 percent of customers trust online reviews as much as personal recommendations, that’s a challenge worth...
Online reviews pack a powerful punch! Did you know that 88 percent of consumers trust online reviews as much as personal recommendations? Or that 72 percent will take action after reading a positive review? With the statistics piling up in favor of online reviews,...
There’s a lot of talk about online reviews and how they can affect your business, and some of it’s pretty scary. But do online reviews really matter? Consider these statistics: 92 percent of consumers trust recommendations from friends and family above all other forms...
It’s no secret that as a business you need to stay top-of-mind with your clients so that they can give you that sweet repeat business and even sweeter referral business -- truly the gift that keeps on giving. Being excellent at what you do helps you attract new...
Everyone loves referral business! Unfortunately, not everyone takes an active interest in generating referral leads. Consider the following statistic: 91 percent of consumers are willing to give referrals, yet only 11 percent of people ask for them. It doesn't take a...
In 2014, the most successful marketing tool for small businesses (by far) was friend referrals (52.2 percent), according to eMarketer. This makes sense given that 85 percent of small businesses say word-of-mouth referrals are the number one way that new prospects find...
Coming up with brilliant real estate email ideas is simple, right? Sit down to write an email or newsletter and stellar ideas just come pouring out. Wrong! Coming up with two good email ideas to send your contact list is time consuming. But fret not; I’ve got 10 real...
![5 Ways Online Reviews are Affecting Your Business [Stats]](https://www.outboundengine.com/wp-content/uploads/5-Ways-Online-Reviews-are-Affecting-Your-Business-with-Stats-400x250.jpg)
Online reviews aren’t just for consumer products and restaurants anymore. These days, reviews are impacting revenue for all kinds of businesses and professional services including real estate agents, loan officers, salons, boutiques, auto repair shops, doctors and...
I write and edit for a living. As someone who needs to be “creative” on cue, even when I’m tired, sick or feel like my creative tank is running on empty, I keep an inspiration file to help me find my mojo when it is in short supply. Entrepreneurs face a similar...
No matter which industry you’re in, keeping in touch with your clients until they’re ready for your services is crucial for a successful marketing strategy. But even those with the best of intentions can sometimes come off a bit scary thanks to a few common marketing...
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