Featured Content
As the year comes to a close, it's important to take a moment and think of all the various people you interact with on a daily, weekly, monthly basis. The baristas at your favorite coffee shop, your mechanic, perhaps even a mentor or boss. While it’s easy to remember...
If you're a follower of our blog, you already know that it's crucial to follow up with clients after a sale and continue to nurture relationships long term. The holiday season is a great time to check in with clients and remind them that you are thankful for their...
Follow-up is crucial to a business's success. The faster you follow up, the more likely you are to close the deal. In fact, one study found 78% of customers buy from the company that responds to them first. By not following up with prospects, you put your reputation...
Many small business owners are accustomed to burning the candle at both ends. In fact, 39 percent report working up to 60 hours per week. It's no wonder time management tips are so commonly sought out by busy small business owners. Are you a professional who finds the...
No matter what industry you’re in, your products and services are designed to provide solutions to the problems your customers face. So why is it that so many of these carefully designed solutions fail to resonate with the target audience? Maybe it's because we aren't...
In business, the follow-up is a fact of life. Now that texting has been more common than calling for a while, phone conversations aren't getting easier for many people. However, phone calls (and lately, video chats) are an important part of business communication —...
The most successful business owners use every resource they have to maintain and grow their book of business. Loyal customers are perhaps your most valuable resource -- but only if you can activate them. What's the difference between customer retention and customer...
The most successful small businesses do more than provide a great product or service — they build strong relationships with their clients and community. Connecting on a deeper level grows trust and long-term loyalty. For one-on-one conversations, phone calls have...
You finally have a few minutes to spare and you’re all set to reach out to a few customers, but the cursor is just blinking back at you. You know you need to touch base, but you can’t think of what to say. We’ve all been there, and that's why we created these easy...
It's an unpredictable time for small businesses, no matter your industry. Business owners are looking for creative ways to generate more sales, but often they focus too much energy on finding new prospects and not enough on retaining and activating their past...
During our many years of experience helping thousands of clients grow their business and name recognition, we've also seen more than a few businesses making the same mistakes. Here are a few of the biggest email marketing mistakes businesses should avoid. 1. Not...
Cyndi Alvarez wants to make the home buying process as painless as possible. As a homeowner myself, I think we can all agree the process isn't always easy. She is known as the "Pay It Forward Realtor." Her mission started when she saw firsthand how difficult it can be...
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