by Travis Balinas | Aug 3, 2015 | Social Media Marketing
Social media marketing is a powerful business tool, but it’s a constantly evolving space. If you want to be seen and heard among the masses, it’s important to stay on top of emerging trends. Even more importantly, knowing how to use the trending methods to your...
by Travis Balinas | Jul 21, 2015 | Criminal Defense
We get it. When looking at marketing ideas for lawyers online, email newsletters aren’t the sexiest sounding avenue to choose. Most attornies we’ve talked to are heavily invested in SEO, paying for leads of varying quality through Avvo or FindLaw, and spending too...
by Travis Balinas | Jul 14, 2015 | Social Media Marketing
There’s no question that word-of-mouth referrals are effective — 92 percent of customers believe recommendations from friends and family over all forms of advertising. Yet so many businesses continue to focus their social media efforts on collecting new fans and...
by Travis Balinas | Jun 29, 2015 | Business Strategy, Customer Success, Sales
It’s no secret that as a business you need to stay top-of-mind with your clients so that they can give you that sweet repeat business and even sweeter referral business — truly the gift that keeps on giving. Being excellent at what you do helps you attract new...
by Travis Balinas | Jun 24, 2015 | Business Strategy, Customer Success, Sales
Everyone loves referral business! Unfortunately, not everyone takes an active interest in generating referral leads. Consider the following statistic: 91 percent of consumers are willing to give referrals, yet only 11 percent of people ask for them. It doesn’t...