by Travis Balinas | Aug 27, 2015 | Business Strategy, Customer Success, Sales
Online reviews pack a powerful punch! Did you know that 88 percent of consumers trust online reviews as much as personal recommendations? Or that 72 percent will take action after reading a positive review? With the statistics piling up in favor of online reviews,...
by Travis Balinas | Aug 26, 2015 | Insurance
Sixty-five percent of insurance agents list referrals as their primary source of leads, and 60 out of 100 new leads come directly from referrals. That sounds pretty good, right? But consider this: While 91 percent of consumers say they’re willing to give business...
by Travis Balinas | Aug 25, 2015 | Email Marketing
People receive 88 emails per day on average. That’s a lot of emails for the recipient and some stiff competition for the senders. Depending on the industry, only 15 to 22 percent of those emails will ever be opened. How do you make sure your email is one of them? It...
by Travis Balinas | Aug 12, 2015 | Business Strategy
There’s a lot of talk about online reviews and how they can affect your business, and some of it’s pretty scary. But do online reviews really matter? Consider these statistics: 92 percent of consumers trust recommendations from friends and family above all other forms...
by Travis Balinas | Aug 4, 2015 | Criminal Defense
How well do you stand out from the crowd of criminal defense lawyers out there? Unless you’ve got an unlimited budget for marketing and a name that shows up on page one of Google, chances are there’s no true differentiation between you and the guy down the street or...