by Maria Waida | Mar 9, 2020 | Learn Marketing
What do you need to know when making a marketing plan for your small business? While there are plenty of methods to choose from, the key is answering questions specific to your business. However you choose to do it, there are certain aspects every effective marketing...
by Maria Waida | Feb 10, 2020 | Social Media Marketing
Images dominate the social media landscape. Specifically, social media cover photos are the largest visual chunk of your profile, making them ripe with the opportunity to create a lasting impression. They’re also a key tactic for increasing views and engagement...
by Maria Waida | Oct 24, 2019 | Learn Marketing
75% of small business owners know that marketing is an effective method for attracting new business. More than 40% of salespeople say prospecting is the most challenging part of the sales process. With limited time and budget, it can be hard to strike a balance...
by Maria Waida | Jul 29, 2019 | Business Strategy, Customer Success, Learn Marketing
Successfully marketing a local business in your area is a great way to build a following of repeat customers who live and work nearby. This strategy takes a little elbow grease and lots of creativity but it can really pay off. The best, most efficient ways to...
by Maria Waida | May 6, 2019 | Learn Marketing
Are you interested in increasing leads, improving brand awareness, converting prospects, and boosting website traffic? If you’re a small business professional, then you surely spend a lot of time thinking about these goals. These small business marketing goals...
