by Erin Myers | Feb 16, 2022 | Social Media Marketing
Not that long ago, having a social media presence wasn’t a must because not everyone used social media. However, over the past decade, the percentage of American adults on social media grew from 26 in 2009 to 72 percent in 2021! We’re talking basically 3...
by Erin Myers | Feb 9, 2022 | Business Strategy, Sales
Online referrals are just like traditional word-of-mouth referrals, only better. For years, we’ve asked questions like these to our friends, family and coworkers: My car needs repairs. Do you have a mechanic you trust? Did you like your realtor, and would you mind...
by Erin Myers | Aug 10, 2021 | Business Strategy
In business, your reputation is everything. If your customers don’t trust you, they won’t return. They definitely won’t recommend you to friends and family. One way to bolster your reputation is by taking advantage of various types of...
by Erin Myers | Jun 14, 2021 | Email Marketing
Email marketing is still the best way to increase brand awareness and acquire, convert and retain new customers. But your email marketing is only as good as the list you have to send to. From one business to the next, the recipe for building an email list is never...
by Erin Myers | Apr 11, 2021 | Business Strategy
Think back to a time when browsing the internet from your phone was unheard of. It’s hard to imagine, right? Especially in a time when a whopping 90 percent of the world’s internet users access the web through a mobile device. On the homefront, 85 percent of Americans...